RIN – FYM

With „FYM“ the German rapper RIN – Apple Music’s Artist of the Year 2021 (Germany) – has dropped the last single of his new album „Kleinstadt“.

The artist once again gives an impression of his versatility with this project. Not only the beat suddenly changes in the middle of the song, but also does the scenery in the music video. It starts with a champagne party in an Asian restaurant, while in the second part RIN shows up with the Mercedes-Benz VGT at a video shoot in an industrial hall.

LOCAVI implemented the project on behalf of customer Mercedes-Benz.

Copyright Notice: © 2021 Division Recordings GmbH / Fotos: @matthiasleton, @dominikleingartner

Marketing Objectives

Brand and Product Integration

PR and Marketing Activities

Locavi's Contributions

INFO

Mercedes-Benz
2021
Music
Deutschland